教育: BA, Pusan National University (2016); MS, University of North Carolina at Greensboro (2018); PhD, North Carolina State University (2021). 在SPU since 2021.
Dr. Gwia金 received her master’s degree in Consumer Apparel and Retail Studies from University of North Carolina at Greensboro and her PhD in Textile Technology and Management from North Carolina State University. Her research interest covers small business prosperity, brands’ internationalization, consumer behaviors, and merchandising of clothing and textiles. She especially focuses on researching vitalization of small businesses through global expansion and the use of technology.
She has taught several courses about fashion brand management and marketing. Her teaching philosophy focuses on engaging with her students to improve their marketable knowledge and critical thinking skills in the global and digital era. She has a passion for assisting her students to be successful in both their professional plans and their personal lives.
Selected 出版物
金,B., 金,G.*摩尔，M., & 罗斯伯格,. (2021). Virtual reality: Its effect on emotional states and perceived store attractiveness. 时尚 & 纺织品, 8(19). http://doi.org/10.1186/s40691-021-00256-7. [SCI Expanded journal]
金,N.,* 金,G., & 罗斯伯格,. (2020). Is honesty the best policy? Examining the role of price and production transparency in fashion marketing. 可持续性, 12(17), 6800. (SSCI期刊)
金,G.,* & 金,B. (2019). Older female consumers’ environmentally sustainable apparel consumption: The impact of time perspective and advertising appeals. Journal of 时尚 Marketing and Management, 23(4), 487–503. (SSCI期刊)
For more information, view Dr. 金正日的简历.